According to the U.S. cosmetics and toiletries market research report released by consulting firm Kline & Co, U.S. sunscreen sales will increase by 23% in 2021, a sharp rebound after a 6% decline in 2020, which was mainly due to the epidemic In 2021, sales also increased by about 15% compared to 2019.

Hair care products are also showing a trend of booming again. The U.S. hair care market has remained stable during the epidemic. Although the epidemic has not caused a sharp decline in such products, it still has an impact on certain categories, such as styling products, due to the epidemic. North American sales of salon hair and styling products hit a record low in 2020 amid lockdown closures, though sales are starting to slowly recover as business recovers in 2021. Market research firm Technavio reports that the hair care market in Europe, driven by styling sprays and dry shampoos, is expected to grow by $1.43 billion from 2021 to 2026. Surging demand for male grooming products will also drive this market growth. According to data from consulting firm Euromonitor International, the global output of hair care aerosol products will reach 540 million in 2020, of which about 200 million hair care aerosols are produced in the United States, accounting for a large share in the global hair care field.

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